Comments on: I Feel Like A Woman http://xgrape.net/2003/12/14/i-feel-like-a-woman/ It's the funk that makes it funky Thu, 20 Nov 2008 07:35:59 +0000 http://wordpress.org/?v=2.6.2 By: xGrape http://xgrape.net/2003/12/14/i-feel-like-a-woman/#comment-83 xGrape Tue, 16 Dec 2003 03:17:03 +0000 http://xgrape.showmac.com/?p=105#comment-83 Eivind, I think they already are. Ie. I think they have been unisex all the time when it comes to advertisement. By not using complicated tech-talk, they are not only targeting first-time users and grandparents, but also the female computer users. As late as yesterday, when watching TV, during the Nokia N-Gage ad, a girl commented "this is the typical crap that only boys care about". It was obvious she hated it, and didn't feel like getting that phone at all (now why would she, she already switched from Nokia to SonyEricsson ;) ). Eivind, I think they already are. Ie. I think they have been unisex all the time when it comes to advertisement.

By not using complicated tech-talk, they are not only targeting first-time users and grandparents, but also the female computer users.

As late as yesterday, when watching TV, during the Nokia N-Gage ad, a girl commented “this is the typical crap that only boys care about”. It was obvious she hated it, and didn’t feel like getting that phone at all (now why would she, she already switched from Nokia to SonyEricsson ;) ).

]]> By: Eivind http://xgrape.net/2003/12/14/i-feel-like-a-woman/#comment-82 Eivind Tue, 16 Dec 2003 01:33:45 +0000 http://xgrape.showmac.com/?p=105#comment-82 Perhaps Apple should launch a compaign targetet at girls/woman? :) Would've been fun Perhaps Apple should launch a compaign targetet at girls/woman? :)
Would’ve been fun

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